Formatting your Flash Banner

When we receive a Flash Banner for an advertisement it needs to conform to
certain parameters.

The sites in the WebAds network display banners in two sizes 160x400 (sidebar) and 468x60 (fullbanner). Second we try to have the banners stay below 25k, otherwise it starts to demand to much extra bandwidth which may not be available to the visitors. And we don't allow automatic sound (but you can put sound in if it requires a click to start it) because that is simply annoying.

On the technical side, the Flash should be saved as Flash 6 (not Flash 7, 8 or MX).

Do not embed a URL inside the flash, but most important is this: we need the following code in order to properly track the clicks on the banner. It has to be in every frame, otherwise we're just showing ads with zero feedback as to how effective they are.

The code is as follows:

on (release) {
if (clickTAG.substr(0,5) == "http:") {
getURL(clickTAG, "_top");
}
}

It should be created as a button the same size the banner and inserted into every frame.

Very simple, but it helps maximize the effectiveness of the advertisers campaign.